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Pilot a New SWOT Tool for Sustainability

As corporate leaders track and set more ambitious targets for reducing GHG emissions—and take a broader look at Scope 3 emissions—many are looking for a way to find new opportunities to collaborate (internally and externally). Starting this month, WRI is inviting companies to road test a new collaboration tool developed as part of the Next Practice Collaborative.

The tool borrows the familiar framework of a SWOT analysis, but is tailored to help individuals engage colleagues and show decision makers new options for action and innovation. It helps highlight environmental challenges like climate change and GHG emissions in the context of other big changes that create important future risks or business growth areas. The tool is designed to help companies act on other analyses and information (e.g., GHG Protocol Scope 3 assessments) and forward-looking reports (e.g., WBCSD’s Vision 2050).

Road testers from across multiple sectors will be applying the tool to current strategic interest areas, such as new business models, products/services, supplier and customer engagement options, and environmental performance goals. They will get access to a draft guide with nine critical questions and an online toolkit with helpful examples, PowerPoint slides, and other resources. They will also be recognized as contributors to the final WRI guide and have the opportunity to hear insights and experiences from other road testers.

Contact Eliot Metzger ( for additional details.

Photo credit: Flickr/okeefew

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